Category: Peer Production

Leesa Dean: Guess Who’s Coming to Chilltown

Adventures of a Web Series Newbie - Chapter 19: Five (More) Things

Adventures of a Web Series Newbie: Chapter 19 – Five (More) Things
by Leesa Dean

So, another week of being absolutely swamped and not attending a cool YouTube seminar. I have so much coming up–the TOP SECRET PROJECT, working on the relaunch and getting the whole Lele expansion into place, I literally don’t have the time for nearly anything.

And…I’m prepping for the Chilltown Season Finale. Yes, it’s coming up next week and it’s wonderful and sad and scary all at once. This has been an unbelievable six months (feels like I’ve been at this for years.) In July, I’m taking a few weeks to just write and put plans together and then hitting the ground running in full production mode. read article

Peer Production: MIRAGE Shows That Its Makers are Ready for the Pros

Iker-and-Dana
Hi Iker! Hi Dana!

In other words, there’s absolutely nothing the slightest bit amateurish about this animated student film. Not a moment that doesn’t sing, “Hire me!”

But is that a good thing? read article

Leesa Dean: Adventures of a Web Series Newbie

oneofthosedays

Chapter 18: The Whole Branding Thing (sigh)
by Leesa Dean

This week I was invited to a special YouTube screening. The invite said I was selected to attend, which was pretty cool (I literally couldn’t believe I was invited!) But, unfortunately, I couldn’t make it. I had planned to, even registered to attend, but was so involved working on this TOP SECRET PROJECT, I just didn’t have time. In fact, the night of the screening, I was up till 3am rendering/animating. The screening had top YouTubers discuss best practices for taking with advertisers regarding branding with a panel.

The truth: no advertiser is going to be interested in branding my show. Yet. You really need to have a substantial amount of subscribers/viewer retention for that. I’m doing well but not SMOSH well. I’ve got under 800 subscribers. I think I’d have to have at least 20,000-30,0000 (at least) before those kinds of conversations start to happen. It would have been interesting to hear what they had to say, though… read article

PeerProduction: LELE’S RATCHET ADVICE

leletheindustrycosign

We keep telling ourselves we’ll stop plugging this little interweb series, but here we go again.

Cuz, damn, baby, Lele is funny: read article

Why You Need to Make & Post Your Own Videos

R'ha CaptureWe’ve captured a moment of “R’ha”

It’s called peer production, which simply means that you’re not a pro film/video maker – yet – creating your videos for your own pleasure and that of others and/or as calling cards so you can become a pro.

A lot of people pooh-pooh the idea because “who wants to give away something for nothing,” but having your work out there can pay off in many ways – especially if the right person sees what you’ve done and falls in love with it. read article