8 New Punctuation Marks We’d Like To See
College Humor shows its ironic/clever/literate side:
by Mike Trapp


Nielsen’s Modernization Continues
It’s so fun watching the Nielsen ratings service get dragged, kicking and screaming, into the late 20th Century. (Maybe somebody should tell ’em that they’re still behind?)

Nielsen agrees that some people watch TV on things besides TVs, and maybe they should do something about that
by Sean O’Neal
After years of complaints that it’s a technologically antiquated system that relies on skewed sample data that doesn’t accurately reflect the viewing audience, the Nielsen Co. is taking steps to address at least one of those complaints by changing the definition of “TV viewing” to also include video streamed via websites, gaming systems, and mobile devices. The decision (which still isn’t binding, because why rush to change things after a mere decade or so of shifting viewing habits?) came out of a meeting of the What Nielsen Measures Committee, a group composed of representatives from various TV networks, ad agencies, and would-be sponsors who, using their combined creative talent, opted to call themselves the “What Nielsen Measures Committee.” That same quick-thinking also helped them to realize, after only a little over a year of getting together, that maybe they should consider doing something about how some people watch TV on computers these days.
Peggy Bechko: Life Lessons for Writers…and Others
by Peggy Bechko
Having been a writer over the course of years, I’ve learned many lessons. So, I thought I’d share some of them with fellow writers and at the same time give readers a glimpse into the writer’s life.
Here’s the thing. A writing life is a great life. BUT, some additional planning needs to go in to it above and beyond what working at say an office or a store or another profession might require. I mean, stuff happens.
And, when it happens, you’re a self-employed indie with few resources other than the ones you’ve prepared and planned on. If you’re ‘laid off’, i.e. can’t get a writing gig at the moment, you don’t have unemployment. You also no doubt don’t have health insurance. Some writers take the route of having an outside job for money as well as benefits, but if you are exclusively an Indie, welllll….. you need to plan for the down times.
Angelo Bell: Perhaps the 3rd time is the charm for pitching NBCUniversal
Angelo Bell strikes again!
USA Network called. They want their series back.
Oh wait, they want me to come in an pitch a series? Ah, okay. I can work with that. So, the first of the month my pal Marcus and I will be heading to USA Network (which I believe is on the NBCUniversal lot) to pitch our “blue sky” procedural, Wooden Nickel. Can’t tell you about it, yet, But it’s a nice twist on the very successful cop dramedy. This means that Operation World Domination #OWD is in full swing for 20
February 1 will make the third time in six months that I’ve been at NBCUniversal pitching a series. And this doesn’t count the 20+ projects still floating around the halls of that very big building. Just recently we incorporated unscripted series into the mix with submissions to E!, Bravo, Oxygen and Style networks. Hell, send me some solid ideas for G4 and Mun2 and we will have submitted to every affiliate in the network except for Sprout. Maybe the 3rd tie is the charm, or maybe by now we’ve gotten this whole, “good in a room” thing down pat. We’ll see.

