Inasmuch as we seem to be featuring good ole timey values today, it seems appropriate to talk about a new value and its place in the pantheon of things. (Similar to the interweb of things except not.)
Stay with us now because this is cool:
by Rick Falkvinge
The copyright monopoly is based on the idea of an exchange. In exchange for exclusive rights, the copyright industry supplies culture and knowledge to the public. It turns out that the entire premise is a lie, as untethered creators are racing to provide culture and knowledge anyway.read article
Be authentic. That was a major theme of PURPOSE: The Family Entertainment and Faith-Based Summit presented by Variety, where industry leaders gathered to share their perspectives on family and faith-based entertainment. Speakers including Mark Burnett, Roma Downey, David Oyelowo and DeVon Franklin repeatedly focused on authentic storytelling and creating projects that resonate with viewers.
Faith has long been part of film and it’s no secret that there’s a large market for faith-based projects, in fact over 225 million Americans self-identify as Christians. These people are hungry for content and eager to engage through social media with those who are creating this content.
In a story-focused session, panelists further echoed that audiences don’t want to be preached to. People want to relate to what they see. Producer Cale Boyter (Same Kind of Different As Me, The SpongeBob Movie: The Sponge Out of Water) reminded attendees, “You gotta entertain people. You gotta take them on a ride. You can’t make them feel like they’re in Sunday school.”read article
The 150th TVWriter.Com Advanced Workshop ended last week, and next week we’ll start the 151st.
As things stand, I’ve got an amazing 3 places to fill. It’s very unusual to have this many openings, so I hope that you’ll take advantage of the opportunity. (Well, I’m hoping that 3 of you will anyway.)read article
Adventures in Digital Series Land #105
by Leesa Dean
Ah, the age-old question: Does size matter? Maybe not, according to the IAB. And yes, I’m talking about online content. Specifically, how long episodes should be. This is a REALLY important consideration when you’re putting together a digital series.
For the past few years, the going practice was to have each episode be between 2-5 minutes long. Anything longer: a death knell. And I kinda learned that the hard way.
When I started, I had absolutely no idea how long to make my episodes so each one ended up being between about 6-8 minutes. Or longer! My thinking was, it makes sense for vlogs to be shorter, but I wanted to show off my work. I was still thinking with a tv/cable mindset vs. a YouTube one.read article
