by John Ostrander
Commercials are the point of commercial TV. I realize that, for those of you who do only streaming services, this concept may seem a bit foreign, but your monthly fees take the place of paid commercials, assuming the streaming service isn’t double-dipping.
Advertisers buy time to pitch products and/or services and/or whatever and the amount that the channel can charge is based on how many people are watching and which demographic groups those people represent. That’s why an ad during the Superbowl costs so much.
You probably knew all that.
Two Mondays ago was the 100th birthday of the King o’ Comics, Jack Kirby. The young’uns among you might not know the name (or maybe they do; I try not to be a fuddy-duddy most days) but Kirby was a force unparalleled in the comics medium. If you need a primer, Mike Gold wrote an