Chapter 66 – Is Crowdfunding Worth It?
by Leesa Dean
This week’s entry is gonna be short. I’m actually taking a mini-vac and leaving early today, but wanted to write a bit more about crowdfunding. And just how important is it right now if you’re doing a web series.
I’m part of the camp that believes that the primary way videos should be paid for on the web, as annoying as it sometimes is post release, via advertising. If you’re lucky. Very lucky. In other words, to me, at this moment in 2014, if you’re an indie web producer, crowdsourcing is a losing exercise.
Why? Cause nearly everyone I know who’s done it recently hasn’t met their goal. And I’m pretty plugged into the web community. I know one person who did and it’s only because they had a bunch of relatives and some close friends with money contribute so it created the illusion that fans actually were contributing. In fact, after that series was released (post crowdfunding), it barely got any views. I mean barely.