The largest categories continued to be Film ($32 million pledged) and Music ($19 million pledged), however Design saw the biggest growth in launched projects (235 in 2010 vs. 1,060 in 2011), Games saw the largest percentage increase in backers (up 730%), and Dance had the highest success rate (74%). All 13 categories saw at least $1 million in pledges.
So, uh, Kickstarter no longer is for you and me? I mean, how do we compete for the bucks when it’s rapidly becoming overrun with stars? Deserving stars, we don’t doubt. But still…
Charlie Kaufman Pens Stop-Motion Animated Film ‘Anomalisa,’ ‘Community’ Creator Dan Harmon Exec-Producing by Oliver Lyttelton
Charlie Kaufman might be having some issues getting his next directorial effort, “Frank Or Francis,” up and running, but he’s not exactly lacking for work. The writer of “Adaptation” and “Eternal Sunshine Of The Spotless Mind” is adapting young-adult novel “The Knife Of Letting Go” for Lionsgate, and he’s developing an HBO series starring Catherine Keener. And now, he’s moving into new territory with some very, very interesting collaborators.
As pointed out by sometime Playlist contributor @williambgoss on Twitter, a Kickstarter page popped up today for a project called “Anomalisa,” a stop-motion animated film written by Kaufman, his first incursion away from live-action. And he’s teamed up with Starburns Industries to get the film made. What does that mean? Well, as the title might give away to fans, it means a “Community” tie-in, with the cult sitcom’s creator and former showrunner, Dan Harmon, along with his friend and sometime collaborator Dino Stamatopolous, who played the occasional character of Starburns on the series, as well as being a consulting producer. But he’s probably best known as the man behind cult Adult Swim animation “Moral Orel” and “Mary Shelley’s Frankenhole.”
Hey, let’s look at the bright side. Maybe Kaufman and Harmon won’t get along and they’ll have to refund the money. Which will mean a little something still available for the likes of…us. (New writers “us,” not TVWriter™ “us.” Okay, boss?)
What’s that, bunky? You say you’re feeling tired, defeated even because media pros like Charlie Kaufman, David Lynch, Paul Schrader, and way too many others are monopolizing Kickstarter and getting the funding you know should have been earmarked for you?
You need to learn how to work it, dude. How to make Kickstarter your bitch. And Michael Cavna and Keith Knight are here to tell you just what to do:
HOW TO KICKSTARTER: Cartoonist Keith Knight’s 14 Tips for a More Successful Funding Campaign
by Michael Cavna
IT’S ONLY NOW, more than a month later, that Keith Knight fully realizes he didn’t quite know what he was doing.
“I went into it rather naive on what to do,” Knight tells Comic Riffs of his successful $40,000 Kickstarter funding campaign for his comic “I Was a Teenage Michael Jackson Impersonator.” Fortunately, “It was with the help of several readers who wrote and said: ‘I know you don’t wanna be rude bugging people about this, but [here’s] something you gotta do if you wanna make it happen…”
So that all fund-seeking creators and generous fans might benefit from his wisdom and missteps — from the finances to the psychology — here are Keith Knight’s 14 Tips for a More Successful Kickstarter:
1. I’D HAVE a countdown on my website saying, “10-9-8 [etc.] days till the launch of my Kickstarter Campaign!!”
2. A FEW FOLKS said I put the funding goal too high. They said the way to do it is to set it at the lowest level that you’d do it for, because it’ll definitely get reached, and most likely surpassed, and then people get all giddy and throw tons more money on top. People love a winner.
3. BE SURE that your campaign launches ends during the week, not the weekend. Weekends are where Kickstarter campaigns go to die.
The authors and editors behind Canteen Magazine work with under-served Harlem 7th-graders to promote a love of reading, writing and photography. At the end of each academic year, the volunteers produced a printed book compilation called canTeens. This year, they lack the funds to create the 2012 edition of “canTeens” which is why they have turned to Kickstarter in the hopes of raising $5,000. Above, we’ve embedded a video about the project–what do you think?
Upset because you can’t get funding for your film? Think how Bret Easton Ellis and Paul Schrader must have felt.
The Canyons is a contemporary thriller written by Bret Easton Ellis (Less Than Zero, American Psycho, etc.) to be directed by Paul Schrader (Taxi Driver, Raging Bull, Affliction, Auto-Focus, etc.) The Canyons documents five twenty-something’s quest for power, love, sex and success in 2012 Hollywood….
The Canyons team has realized that Kickstarter is indeed a part of this new independent change, and is seeking to connect with our fan base even further with this campaign. Raising money will assist us in the production of our film in addition to increasing awareness of it. There is a distinct value in having an intimate relationship to those who care most about our work, and we are thankful to Kickstarter for helping foster these relationships.
Don’t worry about Ellis and Schrader. They got their money June 9th. And because the internet is indeed a wonderful place, “The Canyons team” never even had to specify what they’re going to do with the dough.