In U.S. creator economy boom, big tech battles for online talent

Woah! Who says we creatives aren’t important? We’ve got a whole economy named after us. And baig tech companies are fighting to shell out $$$ to us?

Oh, Lord, please let this article be real!

by Elizabeth Cullford & Sheila Dang

Katie Feeney, an 18-year-old from Olney, Maryland, was in her calculus class on Zoom in November when she learned that a week of posting skits and unboxing videos on Snapchat (SNAP.N) earned her $229,000. Her $1.4 million in total earnings over the past seven months will be enough to pay for her college tuition at Penn State to study business. read article