ENTERTAINMENT INDUSTRY NEWS, AUDIO EDITION – 09/26/19

by Bob Tinsley

Why should you as a visitor to TVWriter™ be interested in making audio fiction? Why should you be interested in making podcasts? Discoverability, that’s why.

The meaning of the word podcast is evolving to include any episodic, audio-only production whether nonfiction or fiction. Agents and major studios have started trawling through podcasts and their creators for new content and talent. 

So here’s the latest news to help you and your podcast get discovered: 


Music from https://filmmusic.io
“The Builder” by Kevin MacLeod (https://incompetech.com)
License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Why should you as a visitor to TVWriter™ be interested in making audio fiction? Why should you be interested in making podcasts? Discoverability, that’s why.

The meaning of the word podcast is evolving to include any episodic, audio-only production whether nonfiction or fiction. Agents and major studios have started trawling through podcasts and their creators for new content and talent. 

So here’s the latest news to help you and your podcast get discovered: 

  • I TOLD YOU SO.

Podcast sponsorship revenue continues to fuel NPR’s financial growth.

NPR projects that 54% of its sponsorship revenue, about $62 million, will come from podcasts and other digital properties next year.

Will NPR be looking for new content? I think so.

https://current.org/2019/09/podcast-sponsorship-revenues-continue-to-fuel-nprs-financial-growth/?utm_source=podnews.net&utm_medium=email&utm_campaign=podnews.net:2019-09-16

  • I TOLD YOU SO, AGAIN.

Cast Named For New “National Lampoon Radio Hour”.

The new National Lampoon Radio Hour: The Podcast will debut in late 2019 with head writer, Cole Escola, and senior writer, Jo Firestone. According to National Lampoon President Evan Shapiro, “The new show will be every bit as dangerous and subversive as the original… and far easier to get.”

https://podcastbusinessjournal.com/4030-2/

  • YOUTUBE IS BECOMING A PODCAST NETWORK.

Distributing Your Podcast to YouTube? Why You Should Be & How RedCircle’s Integration Makes It Easy.

Podcast host RedCircle wants to put your podcast on YouTube. It costs time and money for a podcast host to post to YouTube. If it didn’t pay off, they wouldn’t do it.

YouTube has a powerful audience and recommendation algorithm to bring in new listeners. If you start listening to audio material you will soon see more new audio in your recommendations. It also has a larger audience than any single, or even multiple, podcast apps. Why? Because it’s cross platform. No matter whether you’re on a desktop, iPhone, or Android device, YouTube is there.

https://redcircle.com/blog/distributing-your-podcast-to-youtube-why-you-should-be-how-redcircles-integration-makes-it-easy/?utm_source=podnews.net&utm_medium=email&utm_campaign=podnews.net:2019-09-17

  • SPEAKING OF LAUREN SHIPPEN. AGAIN.

What Happened To Flight 702? The Mystery of ‘Passenger List’.

This article on Medium provides a behind the scenes look at the production of the new fiction podcast, Passenger List, through interviews with the creators, Lauren Shippen, who started her first fiction podcast, The Bright Sessions, alone in her bedroom, John Scott Dryden, and Mark Henry Phillips. 

The podcast stars Kelly Marie Tran (Star Wars: The Last Jedi), Patti LuPone (Sweeney Todd), Colin Morgan (The Fall), and Rob Benedict (Supernatural). 

The interview covers the podcast’s journey from concept to collaboration to production. Read it all, then listen to the podcast, and visit the website. You won’t be sorry.

https://medium.com/prxofficial/what-happened-to-flight-702-the-mystery-of-passenger-list-85cd36dee2f5

https://passengerlist.org/

  • A WEBSITE? I NEED A WEBSITE, TOO?

How To Build A Podcast Website With WordPress.

This is a three-part post that takes you through setting up a website, making it look the way you want, and making it capable of hosting your podcast episodes. Looks pretty straightforward, especially if you already are familiar with WordPress.

https://www.thepodcasthost.com/podcast-website/

  • MONETIZE IT.

Finally. An Alternative To Patreon.

The Podcasting Holy Grail: subscriptions. Listeners send you small amounts of money every month in return for special content not provided to the people that listen for free. From the article: “subscription podcasting is one of the best business models we’ve ever seen.” 

Up until about a year ago, the 800-pound gorilla in this room was Patreon. Now there’s a new kid on the block called Supercast. The difference: Supercast was designed specifically for podcasters. 

Supercast has more advantages over Patreon in cost and ease of use for both podcasters and subscribers. Read the whole thing.

https://podcastbusinessjournal.com/finally-an-alternative-to-patreon/

  • MONEY, MONEY, MONEY.

Podcasting Is On The Advertising Map.

Research firm, MAGNA, predicts that podcasting will bring in $850 million in advertising  in 2020 as major consumer brands invest in podcasts. 

https://podcastbusinessjournal.com/podcasting-is-on-the-advertising-map/

  • NEED A STUDIO? 

Dallas Public Library Staged to Open Podcasting Studio, Sewing Rooms and Other Maker Spaces.

What the Dallas Public Library calls their Story Center has podcasting studios, video editing bays and computers free for use by Dallas residents. What’s even better, users have access to the entire Adobe Creative Cloud suite of programs, including Audition for audio editing. 

So if you’re in the Dallas area, no excuses!

Many libraries have set up similar facilities. Check yours.

https://www.dallasobserver.com/arts/the-dallas-public-library-is-opening-a-makers-space-including-a-heritage-lab-11753063

  • NETWORKING, PEOPLE.

Podcast Movement Meetup in Los Angeles.

The Podcast Movement team will be holding a meetup in Los Angeles at the Arts District Brewing Company, 828 Traction Ave, on Wednesday, October 2 from 6 pm to 9 pm PT. This will be a great opportunity to meet and get to know some of the movers and shakers in the podcast arena.

https://www.facebook.com/events/477926879727992/

So, until next week, same Pod-time, same Pod-channel, keep listening and keep creating.

SPEAKING OF AUDIO FICTION…

Did you know that all audio fiction entries in TVWriter™’s PEOPLE’S PILOT 2019 pilot script competition are eligible for the two major category prizes plus special prizes and a reduced entry fee?

Learn all about it at: https://peoplespilot.com

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