Becoming Ricardo: Get the Right Team

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by Jenni Ruiza

Actors are notorious for singing the sad song that there are no parts out there for them and, yet they seldom ever do anything about. So instead of complaining about it – we decided to do something about it! Creating the concept of “Becoming Ricardo” (Jesenia) and then teaming up to write and produce a full season of 10 episodes (both Jenni Ruiza and Jesenia). read article

Peer Production: BECOMING RICARDO is a Sitcom with a, erm, Twist

BecomingRicardoThere we were, mindlessly rushing through our pretty much equally mindless email, when we found something that actually piqued our interest.

It was an announcement of a new web series called BECOMING RICARDO, and the first thing we noticed about the show was that it’s filled with good intentions. The way co-writer-producer Jenni Ruizza put it was this: “Realizing there is a lack of a Latino presence in the entertainment and film industry, I’d like to introduce you to a Latina-created, focused, written, and produced webseries: BECOMING RICARDO.”

Now if we were being hyper critical we could argue that there isn’t necessarily “a lack of a Latino presence” in showbiz. Especially when it comes to television, where Univision has ratings that give a knockout punch to AMC, NBC, CBS, Fox, CW, and all the cable nets too. (Really? You didn’t know that? Check it out.) read article