
Characterization
by Larry Brody
When writing for television, the key to creating a successful series is creating characters the audience wants to come back and see again and again. This means they have to be interesting—maybe even quirky—and realistic.
Many writers—and most development executives—think this means the characters have to be likeable, but television history belies this. Any Sippowitz may be everyone’s favorite “fascist” cop, but is he likeable? And what about Archie Bunker?

